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Instructional Designer for eLearning
& Instructor-Led Learning

Master Facilitator

Trainer Certification

Project Manager

RONNA CARAS

Since 1990, Ronna Caras, President, Caras Training has brought her original viewpoint to the teaching of customer service sales, management and leadership skills for front line employees and supervisors.

Her fresh ideas have raised the standards for business communication for more than 200 US and Canada-based companies with international presence. She has collaborated with clients to ensure their image is represented powerfully and consistently throughout the world while preserving profits and retaining key employees.

As a Field Sales Professional at Pitney Bowes in the 1980’s, Ronna Caras changed the face of telephone prospecting with a “break all the rules” approach to appointment setting that increased sales results by 300% in 90 days for a department of more than 100 people. This strategy became “First Call Training”, the sales prospecting training program that launched Caras Training’s reputation among large corporations, medium-sized businesses and start-ups.

In the last 25+ years Ronna Caras’ body of work has grown to include:

  • Setting standards for customer service behaviors; then teaching and coaching until they become a part of the culture.
  • Introducing a new language for developmental coaching that improves employee retention and increasing customer satisfaction survey scores.
  • Developing and delivering training that blends highly interactive instructor-led sessions, self-paced multi-media eLearning, and small team meeting activities to ensure adoption of skills for all levels of learners.
  • Certification Programs that protect organizations with government oversight, Trainer Certification, Coach Certification and Front Line Staff Certification.
  • Original, highly customized training and implementation programs such as “The 3 C’s of Customer Service: Connect, Consult & Complete”; “Business Writing & The 3 C’s”; “Small- Win Coaching for Immediate Results”; and “The Service-Sale”.

For articles and white papers authored by Ronna Caras, please look at our tools & resources page.